Copa America Centenario isn’t off to the greatest start

The special 100th anniversary edition of Copa America hosted by the U.S. was supposed to be a showcase to further strengthen a potential 2026 World Cup bid. But so far it has only been an exhibition of greed and poor planning.

Playing Chile’s national anthem for a confused and angry Uruguay ahead of their match against Mexico at For-Profit University Stadium in Glendale, Arizona was an embarrassing flub that follows a string of poorly attended matches. And the excessive cost to attend these games probably has something to do with that.

Instead of being a way to show off a storied tournament to new fans and lay the groundwork to bring the World Cup back to the U.S, Copa America Cashgrabenario seems increasingly like a cynical, half-assed money making scheme and little more. Of course, being the joint effort of CONMEBOL, CONCACAF, and Soccer United Marketing, this shouldn’t be surprising at all.

UPDATE: Perhaps in the interest of fairness, Chile’s anthem was cut off and interrupted by Pitbull before their match against Argentina. This is gravest insult of all.