The happy little guy picture above is Super Victor — the official mascot of Euro 2016. He got his name through a public vote, beating out Driblou and Goalix. Although those names are both horrible nonsense words, they both hold a distinct advantage over Super Victor from a branding perspective: they are not the names of sex toys.
Thankfully, the Guardian asked UEFA about this:
Uefa said the name was based on the idea of victory and refers to the super powers the small boy gained when he found a magic cape, boots and ball. A spokesman added: ”All we can say is that they [the sex aids] are not produced by Uefa.”
So there you have it. Any Super Victor sex toys you may or may not purchase while in the throws of Euro fever are not official UEFA products. Now you know.