We know what you’re thinking: No it’s not. Or at least not lately. Well, everyone’s a critic. But since its founding as a near-quarterly magazine ten years ago and its entirely predictable transition to online-only, it’s told enough great stories to make the above claim not entirely ridiculous. Anyway, we’re going to get back at it.

Does the world need Howler telling you what you saw over the weekend? Well, no. That’s not our job. We’re here to tell stories other people aren’t telling. Even with the blessed abundance of soccer reading available in this complicated age, there are still surprising stories lurking below the surface, new points of view on myths and legends you thought you knew, new ways to look at the familiar. In other words, there’s room for more and different, and we know how to do more and different.

Won’t cost you a dime. This isn’t about that. We’re here to have a good time thinking about the game we love. We’ll ask you for your email, because we’ll send out stuff you’ll want to see and a few thing that might help pay for our writers, artists and contributors.

If any of that sounds like your thing, we predict you’ll come back. Hope so.